A key insight recently struck me, and it is one that I should have worked out and written up earlier, but I didn’t think of — one of the biggest reasons mediocrity gets a bad rap is conflation with what I call Somebody Else’s Optimality, or SEO (the rest of this post is just me attempting to manufacture justification for this joke 😆).
Situations and conditions that suck, and attract the label “mediocre” (as in “why is service so mediocre?”) usually aren’t mediocre at all, but designed to optimize Something Else for Someone Else; some aspect that is less visible than whatever aspect you’re responding to.
It’s usually not even particularly disguised or denied. You just have to stop to think for a second. Quite often, the “something else” is cost to owners of the assets involved. Aggressively driving cost efficiency by cutting corners in services is obviously not mediocritization, it is optimization of something other than service quality for somebody other than customers. Actual mediocritization creates slack and mediocrity along all dimensions. The point of mediocrity is slack and reserves for dealing with uncertainty, as I’ve argued elsewhere in this series several times.
SEO is an important phenomenon in its own right, but in this post, I mainly want to untangle it from mediocrity.
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