I’ve been in Chile for a few days, preparing to lead some sessions over the next week or so at a startup bootcamp put together by Exosphere. Naturally, my mind has been wandering to other matters Chilean.
Chile, as an acquaintance remarked recently, has an economy based on two things: copper and astronomy. It’s also an economy that is to economists what Southwest Airlines is to management consultants: a very significant case study. It was the site of neoliberal experimentation by the Chicago School in the 1980s. More recently, it has been the site of the hilariously adolescent Ayn-Randian-Libertarian experiment that was Galt’s Gulch.
I was pondering these matters as I was shopping for, among other things, an interesting local beer to fuel my time here. After some fumbling with my near-non-existent Spanish (with some help from my Italian host who fumbles less), I ended up with a sixpack of something called Baltica Dry.
It is apparently the pretty-decent-and-cheap local Löbrau. It does not really appear to be “local” in any sense other than the brand name. As best as I have been able to discover, it appears to be brewed and canned for the Chilean market by Anheuser-Busch in the US (the particular sixpack I bought appears to have been canned in Uruguay though). So now, I basically have no clue about the provenance of my beer.
Baltica Dry is an example of what I call a capitalist’s zombie.